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Uncover rich insights instantly with your  ultimate AI research agent 

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 AI-driven research 
reimagined for speed and depth

80%

Faster than traditional research methods 

1000+

Hours of research and development

Unlimited

Number of questions you can ask your data

 Chat with your data  and unlock insights instantly

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Remove time consuming & costly fieldwork

Save up to 80% of your analysis time and move straight from business question to insight. 

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Use natural language to interrogate your data

Chat intuitively with your datasets to explore your data without the constraints of traditional analysis methods.

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Have answers in minutes

Ask questions of your data as soon as you have them – in an easy to use chat format. 

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No more cross-tabs, no more transcripts,  just answers 

 Rethink  how you create insights

You can generate insights from any type of data with Gen – both structured and unstructured – from longer qualitative interviews to shorter product reviews and even quantitative surveys. Just ask Gen your question and have game-changing insights instantly.

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Have the  freedom
to explore your datasets

Create unlimited insights quickly and iteratively. Generate summaries, create tables, filter your data by unlimited variables...Gen delivers insights immediately using the best natural language models and Yabble’s 20,000+ hours of collective research knowledge.

 No need  to run cross tabs
or read transcripts anymore

Designed to help you uncover hidden insights – with Gen you can ask your data unlimited questions. Focus on a particular topic, drill down to key behaviors, uncover trends over time, or explore your data holistically.

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 CUSTOMER STORIES 

A world of audience insights, at your fingertips

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Leveraging AI to Transform Customer Insight for a Major Telecom Player

AI automation eliminated the need for manual reading and coding, processing all 33,000+ responses in minutes.

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Enhancing Engagement through Strategic Naming

Count & Gen analyzed thousands of answers, surfaced key themes, and generated insight summaries in minutes. This gave the client a 2-day turnaround from commission to completion.

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Redefining Alcohol-Free Packaging for Europe with Ecology & Co and Pure Purple

Virtual Audiences accelerated validation of global packaging design concepts for Ecology & Co’s 0% RTD range, delivering European consumer preferences in under a week, reducing research costs, and strengthening strategic confidence in visual and messaging decisions. 

 USE CASES 

From trends to deep dives, insights are just a question away

Exploratory analysis

Insights from voice of customer data

Brand tracking & competitive analysis

Dive into consumer journey insights

Analyze survey & interview data

Social media & online discussion analysis

Customer service & support insights

Retail & shopper insights via AI analysis

AI-driven industry trend analysis

See what Yabble customers have to say

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"We love Yabble for Quant Open Ends: We just tried doing this for the first time and love it. We are going to make sure we do this for all of our studies moving forward. We like the trends and themes analysis."

Yabble User
Co-Founder, Managing Partner | Anonymous Market Research Agency

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“Yabble has exceeded our expectations; in a matter of minutes, it identifies and counts the themes as well as providing sample comments. So this not only saves me time and money, but the counting function improves the quality and reliability of insights I can provide to the business. I was a little skeptical at first at how accurate the AI technology could be, but I’ve validated the output so many times and seen the value that I’m now very comfortable relying on Yabble.”

Megan Walker
Research and Insights Lead | Contact Energy

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"For us, Yabble has the potential to remove this [manual] effort, provide super specific and accurate feedback for the thousands of responses we receive on a monthly basis and do that for all responses in a fraction of time of what it would take should we manually analyze. This ultimately means that we can provide to teams as actionable insight as possible and really show specific direction for improvements whilst minimising our analysis time and making us more efficient."

Yabble User
CX Insights Lead | Anonymous Online Travel Agency

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"Yabble is next level! Our team was after in-depth consumer insights. Rachel and her team were incredible! They delivered robust insights which enabled us to design a product our consumers want. We needed consumer research in a complex market. The research results will enable us to launch a project designed by the target consumer. In addition, the platform was fast and very intuitive to use. Therefore, I would highly recommended."

Bridget G. - Collected via G2
Marketing Manager | Small-Business (50 or fewer emp.)

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“When COVID hit, we were already using Yabble in-house across a range of services. Panic buying was an early concern, and using Yabble’s software, we were able to immediately detect what percentage of our market had already participated in panic buying so we could forward plan.”

Dominic Quinn
General Manager, Marketing & CX Strategy | Foodstuffs NZ

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Access the full Yabble toolbox
with one monthly subscription 

With subscriptions starting at less than US$800 p/m, unlocking the world of new possibilities for your insights has never been easier.

Yabble’s, all-inclusive subscription model includes access to: Count, Gen, and Yabble’s latest AI generative innovation Virtual Audiences.

The more you Yabble, the more you save.

 

Gen FAQs

What is Gen?

How do I use Gen?

Can Gen talk to long and short-form data?

Can Gen access themes and sentiment from Yabble Count?

How do I get the most out of Gen?

What is the best way to ask Gen questions?

Can Gen give me quotes?

Can I ask Gen about specific transcripts in my dataset?

Can Gen give me accurate percentages or numbers?

Why doesn’t Gen give me the exact same answer for the exact same question?

Do I have to give complete context to each question I ask?

Why doesn’t Gen use all of my survey responses (or ‘comments’) every time?

What languages does Gen like?

Why is it recommended to re-import my data, even if it's already in Yabble Surveys, through Theme Counting Projects for Gen?

How do I organize my Gen chats?

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Our customers represent some of the worlds most well known and leading brands, who use Yabble daily to generate insights and drive growth. When you Yabble, you are in good company.

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