AI Personas That Can See Your Vision
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Concept testing just got a Yabble-powered upgrade.
We're excited to introduce a brand-new suite of features that makes visual concept testing faster, smarter, and more intuitive than ever. With the latest enhancements to Virtual Audiences, you can now upload images, analyze key attributes, and get instant feedback from AI personas who think like your target audience.
Whether you're testing packaging, ad creative, product design, or social content, this release transforms how you gather and interpret feedback on visuals. Traditional concept tests can cost $5k or more – with Virtual Audiences, not only do you pay a fraction of the price, but you also have topline results in minutes. It's your shortcut from vision to validation.
Upload, Organize & Analyze — at Scale
- Upload multiple images at once Now you can upload up to 10 images at a time, making it easy to test multiple creative concepts side-by-side. Whether you’re running A/B tests or exploring an entire campaign suite, this new flow saves time and scales effortlessly.
- Stay organized with custom tags Add a title and optional description to each image so you can easily track and reference specific concepts in the chat. Perfect for sharing prototypes, early drafts, or finalized designs.
- Broad format support We support JPEG, PNG, WebP, and more — so whatever design tool you use, you’re covered.
AI-Powered Image Insights
- Smart descriptions, generated for you Each image you upload is automatically described by our Large Language Models, helping to clarify what’s in frame and setting the stage for more accurate persona feedback.
- Detailed attribute extraction Our system extracts key attributes from your images — from colors, objects, and lighting to tone, mood, and visual style. These attributes help personas understand and respond to images in nuanced, human-like ways.
- Efficient, secure processing All images are resized, cached, and processed for optimal speed and responsiveness — even when uploading multiple concepts. And, as always, your files are handled with enterprise-grade security.
New Quantitative Rating Dimensions
Every concept now receives structured ratings across four key dimensions:
- Appeal: How attractive or desirable the concept is
- Uniqueness: How innovative or different it feels
- Relevance: How appropriate it is for the persona
- Purchase Intent: How likely they are to buy or use it
Ask the Market — Visually
- Reference images directly in chat Select and reference an uploaded image with the @ symbol during your chat, and the persona will instantly know what you’re talking about. You can also remove the reference at any time.
- Sticky image memory Personas remember what they’ve said about each image — making conversations feel more consistent, human, and insightful.
- See it, say it Uploaded images are visually embedded in the chat, so you and your personas are always on the same page.
Smarter Persona Reactions
- Image-aware feedback Personas consider each image's specific attributes when providing feedback — giving you more accurate, relevant, and tailored responses.
- Authentic insights Reactions are weighted by each persona’s beliefs, preferences, and demographics — providing richer, more actionable feedback aligned with your target market.
- Qual + quant, together You’ll get qualitative opinions and, if you choose, quantitative ratings that reflect real consumer attitudes.
- Compare and improve Want to know which concept performs best — or how to make it better? Ask your personas to compare images or suggest improvements based on their preferences.
From Vision to Validation
With image upload, analysis, and persona feedback all in one seamless flow, Virtual Audiences makes it easier than ever to understand what your market really thinks. Go beyond gut feel and get real-time answers from synthetic consumers that mirror the real world.
Ready to see your vision through their eyes?
Start your first concept testing project for just $1,500 USD per topic, with up to 10 concepts tested — including dedicated support from the Yabble team to help you get the most out of your AI personas.
Frequently Asked Questions about Vision for Virtual Audiences
How do the AI personas 'see' the concepts I upload?
Our system uses powerful proprietary algorithms to extract critical attributes from your images, such as colors, objects, text, style, mood, lighting, and scenes, providing richer data for analysis.
The personas then react to these concepts based on their own attributes, using proprietary models to give you an indication of how each persona might respond to each concept.
How many concepts can I test per chat?
Currently, you can upload 10 image concepts per chat.
What if I have more than 10 concepts?
If you have more than 10 concepts to test, you can open a new chat with your personas and upload 10 new images to that chat. The personas will not be able to compare concepts between chats, but they will still be able to react to and rate your concepts so you can build out your analysis.
Will the personas remember my uploaded concepts?
You can upload up to 10 images to a chat, and these images will be remembered within that chat. If you start a new chat, you will need to upload new images, and the personas will not have context of the images in other chats.
What types of files can I upload?
JPEG, PNG, and WebP are all supported.
What can I use the Vision feature for in Virtual Audiences?
- Packaging designs: Explore how layout, color, and claims resonate across audience segments before you commit to production.
- Campaign creative: Get early feedback on static ads, hero images, or digital banners to fine-tune your message and look.
- Product concepts: Test different visual approaches for innovation pipelines — from early-stage sketches to final mockups.
- Social & ad mockups: Discover which visuals capture attention and drive intent for your products or services.
- Marketing messaging: Get early feedback on marketing messaging for your upcoming campaigns.
How does this compare to traditional concept testing?
Vision for Virtual Audiences isn't a replacement for traditional concept testing, but it adds a powerful, data-backed layer to your early-stage strategy. Whether you're exploring product ideas, packaging, or creative campaigns, AI personas built from public and proprietary data sources provide immediate, attribute-driven feedback. That means you can move beyond gut instinct and start validating your ideas with real, probabilistic insight – before investing in full-scale testing.
My image says it has failed to process – what do I do?
Sometimes, an image may fail at the processing/upload stage. There are multiple statuses that you can see to know that your images have uploaded successfully:
- Processing (loading icon running) – Upload is being processed
- Failed – The upload has failed. You will be given the option to ‘retry’ or ‘delete’ (On delete , you will need to upload the file again)
- Complete (clean image, no loading icon) – Your image is ready to chat with.
If your image/s have failed, you can click the arrow shaped ‘retry’ button to reprocess the image, or you can delete the image and upload a new version.
How fast will I get results?
Most users receive initial feedback within seconds of submitting their images.
How can I know my proprietary concepts are secure?
Your uploaded images are stored securely with strict access controls and are never shared outside the platform. Yabble operates as a walled-garden, so everything processed and generated within your Yabble account is used only in your account, and is not used to train any of our own models, or shared with any of our third party providers.
