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Riding the Synthetic Data Wave: Key Takeaways from Our On-Demand Webinar

Are you ready to dive into the world of synthetic data and discover how it can transform your data-driven strategies? Our recent webinar, 'Want to ride the synthetic data wave?..

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Answers to the top 5 research questions Fortune 100 companies want answered about their Millennial audiences

Navigating the Millennial maze has become a must-win game for Fortune 100 companies looking to stay cool, relevant, and, let’s face it, profitable. With Millennials now..

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Answers to the top 5 questions technology companies want answered about Innovators and Early Adopters

Ever wondered what makes the tech world’s pioneers — the Innovators and Early Adopters — tick? These are the folks who line up for the latest gadget before the paint’s even dry on..

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Answers to the top 5 research questions Fortune 100 companies have about their Gen Z audiences

Cracking the Gen Z code has long been a quest for big brands eager to connect with the most internet-savvy, trend-setting bunch of consumers out there. It's all about figuring out..

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2024 Oscars Influences, Insights & Predictions According to Virtual Audiences

The 96th Academy Awards event is fast approaching and as always promises to be the entertainment industry's biggest event of the year! Honoring the best films of 2023, the Oscars..

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Are you asking the right questions about synthetic data – Webinar recap

Synthetic data is a hot topic right now – and for good reason! It is one of the largest disruptions to the market research industry in history.

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Yabble Allows Users to Create Custom Synthetic Data

You asked for it – and Yabble Virtual Audiences has delivered! Introducing proprietary data for Virtual Audiences. Here’s what’s new...

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Why can’t I just use ChatGPT? Why Yabble’s Virtual Audiences is THE AI tool for market research

Ladle vs. tablespoon. Saw vs. wood carving knife. Lawn mower vs. weedwhacker. Tools are typically created with an intended use in mind. And while you can often use a tool multiple..

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The 2024 Super Bowl’s biggest advertising wins (and losses) according to Virtual Audiences

Keeping a finger on the pulse of brand perception is more crucial than ever, especially when the Super Bowl season kicks in. It's the time of the year when brands pull out all the..

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