The Yabble blog: AI
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Your Questions About AI Personas - Answered
AI Personas are changing how companies think about customer understanding. In our recent webinar, Persona Graveyards – Where Good Insights Go to Die, Doug Guion answered some of..

AI Agents Are Coming: Here's Why That's a Good Thing for Market Researchers
What Are AI Agents and Why Is Everyone Talking About Them? If you’ve listened to the recent episode of Steven Bartlett's Diary of a CEO podcast titled "AI Agents Emergency Debate:..

Meet the New Gen: Your Data, Your Way
Data analysis for market research just got a major upgrade. We’re excited to introduce the new and improved Gen, Yabble’s AI-powered research agent—now smarter, faster, and more..

The Generative AI Opportunity: Embrace the change or get left behind
“Gen AI is not optional. Every industry and every company should be looking at gen AI. If they don’t, they’re going to fall behind. It’s really as simple as that.” - Abid Rahman,..

Women Leading the AI Revolution: Unlocking Superpowers in Tech
Artificial intelligence is not just transforming industries; it is reshaping the very fabric of how we work, create, and connect. As AI accelerates the pace of innovation, women..

Nike SKIMS: A Match Made in Hype or a Revolution in Activewear?
The recent announcement of the Nike SKIMS collaboration has sent shockwaves through the activewear and fashion industries. On the surface, this partnership seems like a juggernaut..

Unlocking the ROI of Generative AI: Why Brands Must Act Now
The AI revolution is here, and it’s transforming businesses at an unprecedented pace. Generative AI (Gen AI) is no longer a futuristic concept—it’s already reshaping how brands..

Introducing Yabble’s User Permissions Feature: Elevate Your Team’s Security and Workflow Efficiency
We’re thrilled to announce the release of Yabble’s latest enhancement: the User Permissions feature. Designed with your security and efficiency in mind, this powerful new tool..

Turn Data Into Conversations & Bring Your Personas to Life With AI
Are you pouring time, budget, and resources into building segmentation profiles and research only to see them sit unused? Do you have proprietary data about your key customers..
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