How AI Can Help You Understand New Audiences
Expanding into a new market is exciting — but it’s also one of the riskiest moves a business can make. Whether you’re entering a new region, targeting a fresh demographic, or..
Why AI Personas Are Right For Your Business
Understand your audiences faster, test ideas at scale, and make better decisions — without waiting weeks for traditional market research. Expanding into a new market or launching..
Meet the New Yabble: Sleek Design, Seamless Workflows, Same Powerful AI
A unified interface upgrade across all your favorite AI tools – meet the new Yabble. Yabble’s tools are already built to help you move fast and uncover deeper insights from your..
Your Questions About AI Personas - Answered
AI Personas are changing how companies think about customer understanding. In our recent webinar, Persona Graveyards – Where Good Insights Go to Die, Doug Guion answered some of..
AI Agents Are Coming: Here's Why That's a Good Thing for Market Researchers
What Are AI Agents and Why Is Everyone Talking About Them? If you’ve listened to the recent episode of Steven Bartlett's Diary of a CEO podcast titled "AI Agents Emergency Debate:..
Meet the New Gen: Your Data, Your Way
Data analysis for market research just got a major upgrade. We’re excited to introduce the new and improved Gen, Yabble’s AI-powered research agent—now smarter, faster, and more..
The Generative AI Opportunity: Embrace the change or get left behind
“Gen AI is not optional. Every industry and every company should be looking at gen AI. If they don’t, they’re going to fall behind. It’s really as simple as that.” - Abid Rahman,..
Women Leading the AI Revolution: Unlocking Superpowers in Tech
Artificial intelligence is not just transforming industries; it is reshaping the very fabric of how we work, create, and connect. As AI accelerates the pace of innovation, women..
Nike SKIMS: A Match Made in Hype or a Revolution in Activewear?
The recent announcement of the Nike SKIMS collaboration has sent shockwaves through the activewear and fashion industries. On the surface, this partnership seems like a juggernaut..
