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The Yabble blog: Synthetic Data

Unlocking the ROI of Generative AI: Why Brands Must Act Now

The AI revolution is here, and it’s transforming businesses at an unprecedented pace. Generative AI (Gen AI) is no longer a futuristic concept—it’s already reshaping how brands..

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Turn Data Into Conversations & Bring Your Personas to Life With AI

Are you pouring time, budget, and resources into building segmentation profiles and research only to see them sit unused? Do you have proprietary data about your key customers..

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The Misunderstood Potential of Synthetic Data: Breaking Free from the Notion of "Fake People"

Originally published on LinkedIn by Yabble Chief Growth Officer, Doug Guion.

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#AIonPoint: Consumer Loyalty in Retail and CPG - Key Insights from 2024

As competition in retail and Consumer Packaged Goods (CPG) soars, brands can’t afford to fall behind in the loyalty game. With Yabble’s synthetic data solution, Virtual Audiences,..

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#AIonPoint: Market Insights for Brands Powered by Virtual Audiences

In today’s lightning-fast market landscape, brands know that timely, high-quality insights are the keys to staying competitive. Yet, traditional research methods are often too..

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